The £98 rug that's taken the design world by storm

The underfoot favourite of Beata Heuman can be snapped up for less than you might think

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The hunt for a truly excellent rug can result in exasperation. The world of rugs can often feel like a Goldilocks style story with no perfect-middle-ground-outcome: too expensive, too cheap, too small, too big. And just when you find the perfect rug? It's a handmade, handcrafted, hand embroidered item with a lead time that requires the patience of a saint. So, naturally, when we spot a high street rug favoured by designers, we sit up and listen, for this is something chosen by an expert eye.

The latest ready-to-go item that's caught the eye of designers and our editors alike? La Redoute's Madotto rug, which is as versatile as it is affordable. It can be used outside, inside, on the ‘cream-heavy’ side, or the full hued russet. Hey, it's basically four rugs in one.

La Redoute's rug in a recent London project of Beata's.

Simon Brown

Seen from a different angle.

Simon Brown

Finally back in stock, the rug can be seen in this Beata Heuman project. Here, the Swedish designer has paired the £98 Madotto rug with dark greens and warm wood to calming effect. In this setting, the rug fades in to the background more than one might anticipate.

Madotto Hand Woven Recycled Polyester Outdoor Rug
Madotto Hand Woven Recycled Polyester Outdoor Rug

It's not just interior designers who have fallen for the checkerboard piece, but tastemakers and artists too. Sandra Barrio Von Hurter, founder of jewellery company Sandra Alexandra, has chosen the smaller size Madotto rug for her at home studio. The rug is paired with a sunshine yellow, which brings out the more playful side of this versatile rug.

Owen Gale
Owen Gale

Handily, the rug comes in three different sizes too, so all you need to do is assess your square footage (and budget) and you're away!

Madotto Hand Woven Recycled Polyester Outdoor Rug
Madotto Hand Woven Recycled Polyester Outdoor Rug